What is Seo & How it works, Through today’s article, I will explain to you about SEO (or Search Engine Optimization) in easy language. SEO Work is a magic technique to bring websites up on search engines. When we search for something on a search engine like Google, it shows us a list of websites related to it. SEO helps the website to appear at the top of that list. What is Seo & How it works This is important because most people click on the websites that are shown first.
Imagine you are looking for a delicious pizza place in your city. You type terms like “best pizza place” into a search engine, and it shows you a list of websites related to your search. SEO provides better chances of those websites to appear in the top that appear in that list.
What is SEO
What is Seo & How it works, this process by which a website appears on Google’s first page is known as SEO. In search engine optimization, we modify our website in accordance with several SEO factors, which results in an improvement in SERP ranking.
We can therefore optimize our website’s content naturally in accordance with numerous SEO parameters. Because of this, Google is able to better understand the website while crawling, indexing, and ranking it. And as a result of all of this, the website’s ranking rises.
We must optimize our website in accordance with Google’s SEO Ranking Factors, which raises the website’s ranking. And when the website appears on page one of search results, organic traffic will follow.
What is the Full Form of SEO
SEO – Search Engine Result Page
Type of SEO
There are mainly 3 types of SEO Work. Technical SEO, off-page SEO, and on-page SEO. What is Seo & How it works, According to all three types of SEO, it is very important to optimize our website so that the website can rank on the first page. So let’s examine each one in turn.
On Page SEO
Off Page SEO
Technical SEO
On-Page SEO -:
There is a way by which we work on the internal factors of the website. Meaning we have to optimize the Webpages of our website with many Techniques.
We must optimise our website with a variety of On-Page SEO procedures.
To put it simply, writing SEO-friendly articles and optimizing the content with our targeted keywords are both essential components of on-page SEO. Additionally, effort must be done on numerous related tasks including optimizing and working on meta tags.
By virtue of the name, On Page, you must in some way realize that we are working on the page of our website. You will have a better understanding of on-page SEO after I’ve described a number of its actions.
Off-Page SEO -:
In order to do this, we must build backlinks on other websites, which improves our website’s rating as well as its authority and traffic.
So allow me to share some off-page SEO techniques with you that are used to create backlinks and complete off-page SEO tasks.
- Profile Creation
- Guest Posting
- Forum Submission
- Directory Submission
- Web2.0
- Blog Submission
- Article Submission
- PR Submission
- Documents Submission
- Image Submission
There are many other ways by which we have to create Backlinks on other sites in Off Page SEO.
Technical SEO -:
In Technical SEO, we have to work on the Technical Factors of the website. The search engine aids in crawling and indexing as a result. So allow me to additionally give you some technical factor names.
- Website Loading Speed:-Pay attention to how quickly the website loads. Also keep in mind that the webpage shouldn’t take longer than 3–4 seconds to load. Try that the loading speed of the website should be less than 3 seconds. This improves the ranking of your website on the Search Engine Result Page. And in today’s time Website Speed has become very important. This immediately influences the website’s rating.
- Sitemap submission:-Sitemap is like a map of the website. Where all our website data files are there, there is a roadmap, with the help of this Google’s Crawler easily crawls and indexes the website.
- Robots.txt File:-We can instruct search engines which pages on our website to crawl and which not to crawl by establishing a Robots.txt file.
- Canonical Issue or Canonicalization:- Canonical Issue is caused by website URLs, which must be fixed immediately.
- Fixing Broken Links:-Many times Broken Links are created in the website, due to which whenever someone clicks on that link, he gets to see 404 or Page Not Found error. So this also has to be corrected.
Broken links can be caused by a variety of other things.
What is Technical SEO and how to do it
These were some of the elements that we used to develop the website’s technical SEO.
You must have already grasped what SEO is in Hindi, as well as what On Page SEO, Off Page SEO, and Technical SEO are. We will now quickly review what SEO is and why it is important.
Important terms related to SEO
SERP (Search Engine Result Page):
Search Engine Result Page is the acronym for this phrase. Now if you are wondering what is this Search Engine, then let me tell you, Search Engine is actually a software, in simple language Google is also a search engine. In order to understand, think of Google as a search engine. Now we understand SERP. Actually whenever you search something in Google, many results come in front of you through the website. So it is called the first page of Google. And when you look down, you will see 1,2,3,4,5 like this. That’s how Google’s Page 1, Page 2 happens. This is called the Result Page of Search Engine. Where Search Engine like Google shows its results.
Keywords:
Keyword is Search Term. Like you search anything by typing in Google, it is called Keywords. Simply put, if you search anything in Google by typing keywords, you will find results for those terms.
Organic:
The term “organic marketing” refers to all free marketing strategies. And actually SEO is also a free method. Any kind of Ad in this. There is no Campaign or Paid Promotion.
Inorganic:
This is a marketing method that costs money and includes Paid Promotion and Campaign.
Ranking Factors:
To rank every website, Google uses a variety of factors, or more precisely, a variety of parameters referred to as ranking factors. In the following sections of this essay, we will learn more about them.
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